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LIFE AT THE SPEED OF 90 MILES AN HOUR

“Ok Zackry we are going to be traveling at speeds of up to 90 miles an hour with 150 other cars winding through the hot dusty desert and I need you to help me navigate the race.”  Day 1 of racing is all preparation.  Checking in.  Filling out authorization forms.  Checking the car from top to bottom.  Discussing our game plan.  Double and triple checking all the details from bolts to our communication system.   At what point will we have any pit breaks?  Who is a part of our team and what do they do?  In case of trouble in the car here is our plan and/or strategy.  Who or what can get in our way and what will we do about it?  What are our responsibilities to ensure success?  Success in a race does not come down to just the driver, it comes down to managing all finite details and all those who play a part.  As the leader of the race team and driver you have to manage all these team members, car details, and drive your way to the finish line with as minimal challenges as possible.  All the while being prepared for the unknown that only experience can get you through.  As I was sitting at the starting line looking at all the other cars I could not help to start and think…  Is everything prepped and ready to go?  Did they check this car over from top to bottom?  Did I make the right decision in getting into this car with Michael, the driver?  Is he qualified to drive this fast and do I trust him to take me to the finish line safely?  I have never done this before and I can’t help but feel anxiety as the car revs up to take off across the desert for 160 miles of unknown terrain.  The gun goes off and the race begins.  There is no turning back now as I stare at a computer screen, with blinding dust, cars all around us, gravel flying in our face, bumps shaking the car, and a heart that is beating through my chest.  I can only look forward and navigate.

That day as I sat in the race car, I could not help but think and feel all the parallels of racing and buying a home.  My clients are personally referred to me to make typically the biggest investment of their lifetime.  Usually for the first time or for only a handful of times prior.  But no matter how many times it is same the feeling of nervousness and stress that comes with such a large financial decision.  We make a game plan and discuss all details.  Here are the potential items we need to be aware of.  There is a team that will be a part of your purchase and are equally a part of your success.  This is how we will communicate. We cannot forecast the unknown but I can share my 15+ years of experience to successfully help you reach your final destination of a new home or mortgage.  Everything is prepped in advance, but as soon as you enter into contract to buy a home it is like the starting line of blinding dust.  Fear and excitement of ownership wash over you all at once.  And you have chosen me to navigate you to the finish line.  You have put your trust in me and I do not take this for granted.  I have put trust in my team and they don’t take it for granted.  We realize this is the biggest investment of your life and we are going to get you to the finish line.  Every day I strap into the race car with new clients and the thrill that I get from it keeps me back at the racetrack every morning.

I thank my clients from over 15+ years until present day for the opportunity to navigate their race.  Every day I live my passion in helping and being of service to others.  My name is Zackry Cooper, and no I am not a race car driver.  I am the navigator of your mortgage tied to the biggest investment of your life.  Your home.

Check out this link that includes live recorded footage of my race:  https://goo.gl/nktrfD

Sincerely,

Zackry Cooper

(925) 297-6177

Zackry@TMCooper.com

DON’T BE LEFT NAKED AND WITH A FLAT TIRE

It’s early 2008 and the mortgage collapse is fully upon us.  There was blood in the streets and carnage upon our industry.  Mortgages were the last place people wanted to be.  Yet I stood there in middle of the fire helping as many as I could.  Literally 5-10% of the industry was leaving the business monthly and daily institutions collapsed.  I asked myself why am I still standing here as the rest of the industry burns to the ground?

From day 1 I have been fascinated by 2 things; compounding interest and helping others fulfill their dreams of homeownership.  My fascination for compounding interest came from a college class called Engineering economics as I was studying to be an engineer.  And my passion for helping others fulfill their dreams came from my memories of my parents losing a home early on in my life and the effects it had on our family.

For 18 years, I have been a Trusted Adviser.   Trusted because I have experienced both the peaks and the pits of the mortgage industry.  From a time where money used to flow like to cheap wine and to a time where money could not found.  And through all of this I am still standing and have become a weathered champion.  And what keeps me moving through all of this is my fascination of compounding interest and helping others fulfill their dreams of homeownership.

I have to come to learn the best avenue for me to express my fascinations is through the conversation of real estate.   And the most powerful position inside of this conversation of real estate is being the Trusted Mortgage Adviser.  I realized the mortgage is the hub of the real estate conversation.

It was in this realization the vision of the Golden Wheel and the Trusted Advisers Network was born.  No matter the peak or the pit of the industry all conversations yielded ways to help others spin their financial wheels better.  Some wheels were flat, some wheels didn’t spin, and some wheels were blown out.

If you want to understand The Golden Wheel and not just undress financially we can have the conversation.  Yes, you can expect to get your mortgage but as well you can expect the Trusted Advisers Network to help you be reminded, optimized, and protected in your process of fulfilling your dreams.  My name is Zackry Cooper and I am not perfect but the peaks and pits have made me a weathered champion.

If you would like to schedule a conversation to learn more about the Golden Wheel and our Trusted Advisers Network reach to me at Zackry@TMCooper.com

And in the meantime don’t be left naked and with a flat tire.

Sincerely,

Zackry Cooper

Trusted Mortgage Adviser

NMLS# 285975

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Is It True? Is It Absolutely True?

As I sit here at my desk this rainy morning in the New Year, I was thinking about what I wanted to share as I have not been in touch with my family, friends, past clients, and business partners for awhile. I wake up every morning around 5a to work my morning routine and prepare for my day. This routine starts with a meditation and then some journaling of my personal revelation. Today, I wanted to share a tool with you that has transformed the way I think about things. I have always been someone who strives for more expansion in my life in all areas, but before I could expand I had to realize the stories I was telling myself that limited my growth. I was clogged up with “shoulds”, self-limiting stories, and judgements of myself and others that “should” do something or act a “certain” way. “We are disturbed not by what happens to us but by our thoughts about what happens.” This is when I learned suffering or being lost in my own thoughts, good or bad, was really optional. And behind suffering or self-limiting beliefs was a thought. I share this with you because in the New Year everyone thinks about what they want to accomplish, change, and even eliminate in their life. So many times in years past I would look at my journal, business plans, and goals I had set out to accomplish, and noticed that many times I would not have accomplished certain items. As I took a deeper dive, I realized that most of what I had not accomplished was due to some story I was telling myself. These stories can be about others, why you are different from others, it is too hard, I don’t have the resources, something came up, it’s not really that important to me, someone else interfered, my boss, etc.… You get it. There are a million stories or reasons we tell ourselves.

This is when I learned about the “The Work” and my life forever transformed. Today, anytime I have a judgment or opinion of myself or others that occupies brain space I log them in my journal. These entries mainly consist of “shoulds” or beliefs of acting, doing, believing, or anything that occupies space in my brain about myself or others. I keep this log and “do the work” on it in my morning ritual. These thoughts range from petty to big, from my wife should not act a certain way or should realize this or that, my coworkers or employees are frustrating me in not executing something, I should be a better leader, a family member that annoys you at holiday dinner, or I should create or eliminate this habit, etc. Anytime you use the word should for yourself or someone you are most likely caught up in a story or judgment. We allow these stories and judgments to have power over us and occupy our minds holding us back from what we really want. So, today I give you the gift of “The Work” by Byron Katie. The work is a simple worksheet that allows you to process all this stuff and create new beliefs and action items for all the “shoulds” in your life. As you plan your new year and all the things you want to accomplish I encourage you to create a habit of “The Work” and dump all the baggage that you may not even know you are carrying around.

This system has proved invaluable to me in my personal life and business life. Speaking of personal life, last year I shared an amazing year with my beautiful wife Terri, my almost 2-year son Brody, and my family. Our son has really brought our family closer and I am loving the experience of being a father. I want to thank you for all of your support in my business. Last year our business was over 75% personal referrals from past clients, friends, family, and business partners we work with. I look forward to an even better 2017 with each of you and wish you all a prosperous new year. I am here to support you anyway I can. Cheers and don’t forget to do “The Work.” Find it at:

http://thework.com/en/do-work

Sincerely,

Zackry Cooper
Team Leader / Senior Loan Advisor
925.297.6177 x101
Zackry@TMCooper.com

Zackry Where Do You Get All That Energy???

rocksLately and many times in the past I have been asked “Zackry where do you get all your energy from?”  I get all of my energy from building power on a daily basis.  My power is built on living in 4 dimensions of my life.  These 4 dimensions, in this order, are my Body, Being, Balance, and Business.  I have learned that in life you can talk all day about what you want to do, but in the end the only thing that matters is the results.  Results don’t lie.  They tell the true story.  I have been coached to gamify my life in these 4 dimensions of Body, Being, Balance, and Business.  Everyday I work to hit a “single” in each dimension.  In my past I would focus on trying to hit a homerun vs. trying to be consistent in hitting a single on a daily basis.  The odds of hitting a home run daily are far less than that of hitting a single.  I have learned that if I can hit a single daily I can create a lot of power, or what some would call endless energy.

First dimension is starting with Body.  Body is first because you have to have a fit body to be able to help others.  If you are out of shape and not taking care of yourself, it is going to be very hard to take care of others.  Each day I score myself a ½ point for finding a way to sweat for the day.  Now some days I sweat more than others but the question is, did I sweat today?  If so, I get a ½ point.  The next Body score is Fuel at ½ point.  Did I drink a green smoothie today?  I will not go into the benefits of a green smoothie but they are countless and you can do the research.

Second dimension is Being.  Being starts with a ½ point for meditation.  Did I meditate today?  This can be 1 minute to 10 minutes, your choice.  The question is, did you take time to shut down the brain for a moment and take time for yourself?  In taking this time it creates the space to stay out of “reaction” and not get caught up in “worldly” ways.  The next ½ point in Being is reflection.  Did I take a moment to reflect and journal?  Some days my journal entries are long and others it can be short and sweet.  Many of my journal entries are spurred by meditations, so it is very easy to journal if I meditate.

Third dimension is Balance.  I score a ½ point in taking a moment to appreciate and love my queen, aka my wife.  I do this by sending her a love note, a text, a video, and any other ways I can share my appreciation for her.  The next ½ point in Balance is family.  I take time for my son, brothers, mother, father, etc.  I reach out or take a moment to check in, the same way I appreciate my wife.

Fourth dimension is Business.  The first ½ point is to discover something new in business.  That can be a podcast, an article, a coaching cd, a webinar, etc.  The key is I discover something new.  The next ½ point is to take that discovery and declare it.  Meaning share what I have learned with others.  This includes clients, referral partners, team members, family, etc.  The key is to take what I have learned and share it with an individual or individuals.

I have learned that my power and energy is off the charts in the days I live in all 4 dimensions, and score a daily total of 4 points.  Somedays are not perfect and I have to remember playing the simplest form of the game is key in completing all 4 dimensions.  My morning routine knocks out most of the dimensions before my day even gets underway.  I am always striving for a perfect score of 4 daily, and 28 at the end of the week and record my scores daily.  There is no coincidence that my days are more productive, my relationships deeper, my reactions are more patient, my energy levels are high, and my results are off the charts on a week of scoring a 28.  I challenge you to gamify your life, hit singles, live in all 4 dimensions, and get the results you truly desire and deserve.  I love to share and help people with their personal journeys, so I welcome your calls and emails.  Let’s play the game together and create an abundance of energy on a day to day basis.  You deserve it.  Until next time I thank you for being a part of my life.

Be well my friends,

Zackry Cooper

Referrals are the lifeblood of my business.  I am never too busy for your referrals.

Consistency Is Our Brand Both Personally and Professionally

Recently I have been reading a lot and being coached a lot on consistency. At first I was thinking about how this applies in my business life. What we do over and over again that impacts individuals lives and also what do we do as a team consistently that creates the outcomes we desire for our clients. And then I thought about a consistent branding for our team. Like the 18 Day Closed Transaction that we are known for. And as I delved into this this subject it started to creep in how consistency really shows up in all areas of my life. How am I consistent with my wife and making sure that I always do certain things, or acts, speak, chores, etc. for her to count on? Am I consistent in going to the gym? Being consistent to certain reoccurring meetings. Being consistent in keeping contact with friends and family. Being consistent in things I share with my son. For example: taking him to his weekly swim lessons or waking up with him every morning and sharing some quality time. Coming home every night to give my wife a huge hug and take a moment to hear how her day was. Being consistent in waking up every morning and going through my morning ritual before the rest of the house awakens. My coach once told me he “lives a boring life.” He does the same things over and over again but always get the results he desires. At first I did not really relate with this message. As some of you know or don’t know I like “shiny objects” or I get excited about new ideas. But as I have continued to think about this concept of consistency I realize this is my brand both personally and professionally. Consistency is my brand and it is how I want to be known in those whom I encounter both professionally and personally. “That Zackry guy…..he is always at his sons swim lessons, he is always at the meeting every week doing his part, he is always in the office at 9a every morning, he always makes it to his gym appointment with his workout partner, he always calls me on my birthday……” I am really looking at this subject in a new light and thinking about commitments to reoccurring events or tasks. I’m choosing to be very selective in what I commit to in order to be consistent. If I can’t be consistent then I need to gracefully say no. I am also being very careful of those shiny objects. I am choosing to first find the consistency in everything I do day to day. I am super focused on the fundamentals or priorities that I have identified first before allowing anything else in. I want to look back after every week and consistently work through these items and reflect in how I personally showed up and look for consistency. We play many roles in life as I am a husband, father, son, brother, coworker, team leader, friend, nephew, and many more. One of my commitments to be consistent is in my communication with clients. I will share with you my journey in life and keep contact throughout the years. Thank you for allowing me to be a part of your life and the people you know – something I do not take lightly and respect greatly. I leave you with thinking about where you are consistent in your own life and where possibly there may be some inconsistency? I will be working hard on being more consistent and welcome hearing about your journey. Be well my friends.

Sincerely,

Zackry Cooper

PS I am always here for you and the people you know. I appreciate any introductions you can make to myself and team.

“It’s not what we do once in a while that shapes our lives, it’s what we do consistently.”
– Anthony Robbins